Privacy policy

HER XXXI Privacy Policy

Last updated: September 20, 2026

HER XXXI operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). HER XXXI is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction using the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described below.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or has been de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

  • Contact details, including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information, including credit or debit card information, financial account information, transaction details, form of payment, payment confirmation, and other payment details.
  • Account information, including your username, password, security questions, preferences, and settings.
  • Transaction information, including items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as information regarding past transactions.
  • Communications with us, including information you provide when contacting HER XXXI, such as when submitting a customer-support inquiry.
  • Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
  • Usage information, including information regarding how and when you interact with or navigate the Services.

These are the categories contained in Shopify's generated policy for your store.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, make a purchase, communicate with us, or otherwise provide us with personal information.
  • Automatically through the Services, including from your device when you use our Services or visit our website, and through cookies and similar technologies.
  • From service providers, including when we engage them to provide technology, fulfillment, payment, shipping, analytics, or other services on our behalf.
  • From partners or other third parties.

 

How We Use Your Personal Information

Depending on how you interact with HER XXXI or which Services you use, we may use personal information for the following purposes:

Providing, Tailoring, and Improving the Services. We use your personal information to provide the Services, process payments, fulfill orders, remember your preferences, send notifications related to your account or orders, process purchases, returns, exchanges, or other transactions, maintain your account, arrange shipping, facilitate eligible returns or replacements, enable reviews, and provide a customized shopping experience.

Marketing and Advertising. We may use personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or postal mail and displaying online advertisements for products or services. This may include advertising based on products you have purchased, placed in your cart, viewed, or otherwise interacted with.

Security and Fraud Prevention. We may use your personal information to authenticate accounts, provide a secure shopping and payment experience, detect and investigate potentially fraudulent, illegal, unsafe, or malicious activity, and protect our Services.

If you create an account, you are responsible for keeping your account credentials secure and should not share your username, password, or other access information.

Communicating With You. We use personal information to provide customer support, respond to inquiries, provide effective Services, and maintain our relationship with you.

Legal Reasons. We may use personal information to comply with applicable laws and valid legal processes, investigate or participate in legal proceedings, and enforce or investigate potential violations of our terms or policies.

 

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate purposes consistent with this Privacy Policy.

This may include:

  • Shopify, vendors, and third parties that perform services on our behalf, including payment processing, fulfillment, shipping, IT management, data analytics, customer support, and cloud storage.
  • Business and marketing partners that provide marketing or advertising services.
  • Third parties when you direct, request, or consent to the disclosure of certain information, including when necessary to ship products to you or when you interact with third-party integrations.
  • Affiliates or entities within our corporate group, where applicable.
  • Parties involved in a business transaction such as a merger, acquisition, restructuring, or bankruptcy.
  • Government agencies, courts, or other parties when necessary to comply with applicable legal obligations, respond to lawful requests, enforce our policies, or protect HER XXXI, our customers, or others.

Depending on where you reside, you may have the right to opt out of certain sharing of personal information for targeted advertising.

Shopify data-sharing opt-out: keep the existing Shopify-generated opt-out link that appears in your store's privacy policy/settings.

Your original Shopify policy includes both these disclosures and the store-specific opt-out mechanism.

Relationship With Shopify

HER XXXI is powered by Shopify.

Shopify collects and processes personal information regarding your access to and use of the Services in order to provide and improve the Services.

Information you submit through HER XXXI may be transmitted to and shared with Shopify and third parties that may be located in countries other than where you reside in order to provide and improve the Services.

We may also use Shopify features that incorporate information obtained from your interactions with HER XXXI, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing certain personal information, including responding to requests to exercise rights regarding information processed by Shopify.

You can learn more through Shopify's Consumer Privacy Policy and Shopify Privacy Portal linked through Shopify's privacy resources.

Third-Party Websites and Links

The Services may provide links to websites or online platforms operated by third parties.

If you follow a link to a website not affiliated with or controlled by HER XXXI, you should review that website's privacy and security policies and other terms.

HER XXXI is not responsible for the privacy, security, accuracy, or practices of third-party websites or platforms that we do not control.

Information you provide in public or semi-public spaces, including third-party social media platforms, may also be viewable by other users.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are the parent or guardian of a child who has provided personal information to us, please contact HER XXXI to request deletion of that information.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell," as those terms are defined by applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

No security measure is perfect or impenetrable, and we cannot guarantee absolute security.

Information transmitted to us may not be secure while in transit, so we recommend that you do not use unsecured channels to communicate sensitive or confidential information.

How long we retain personal information depends on factors such as whether the information is needed to maintain your account, provide the Services, fulfill orders, comply with legal obligations, resolve disputes, or enforce applicable agreements and policies.

 

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may apply only in certain circumstances.

Right to Access / Know. You may have the right to request access to personal information we maintain about you.

Right to Delete. You may have the right to request deletion of certain personal information we maintain about you.

Right to Correct. You may have the right to request correction of inaccurate personal information.

Right of Portability. You may have the right to receive a copy of certain personal information and, in some circumstances, request its transfer to a third party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of personal information or processing for targeted advertising as those terms are defined by applicable privacy laws.

Where available, you can exercise these rights through the privacy controls and opt-out mechanisms provided on the HER XXXI website.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, Shopify may automatically treat the signal as an opt-out request for the applicable device and browser, depending on your jurisdiction.

Managing Communication Preferences. We may send promotional emails. You may unsubscribe from promotional emails at any time using the unsubscribe option included in those messages.

If you unsubscribe from promotional communications, we may still send non-promotional communications, including messages regarding your account, purchases, shipping, or customer-service requests.

We will not discriminate against you for exercising applicable privacy rights. We may need to verify your identity before processing certain requests as permitted or required by law.

Complaints

If you have concerns about how HER XXXI processes your personal information, please contact us using the information provided below.

Depending on where you live, you may also have the right to appeal a decision regarding your privacy request or submit a complaint to your local data-protection authority.

International Transfers

Personal information may be transferred, stored, and processed outside the country where you live.

Where required, transfers of personal information from the European Economic Area or United Kingdom will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, applicable UK mechanisms, or transfers to jurisdictions determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to HER XXXI, our practices, our Services, or applicable legal and regulatory requirements.

When changes are made, we will update the "Last updated" date at the top of this Privacy Policy and provide any additional notice required by applicable law.

Contact HER XXXI

If you have questions about our privacy practices or this Privacy Policy, or would like to exercise a privacy right available to you, please contact:

HER XXXI
Email: herxxxi206@gmail.com